CORE VALUES Rectitude & Integrity – Integrity is considered as the foundation on which coworkers build relationships and trust. Respect - Regard for your own self and others is a basic human right, so everybody is equally valued and respected in the company. Transparency - We imply openness, communication and accountability in product sourcing and product ingredients. Dedication & Devotion- We practice enthusiasm for quality items that make a superior way of life for both the custodian and the customer. Standard Quality – Maintaining the high-end manufacturing of products, prioritizing customer care is our main target. Teamwork – Close collaboration, we believe, stands vital to human achievements at all levels.